If there is one thing that history has taught us, it is that when things are shaken up, innovation will thrive. The world has been turned upside down by AI, augmented reality and 3D printing technology and graphic design is letting it’s inner freak out by becoming freer, more unconventional and imaginative. Below we have created a list of the 10 Top Graphic Design Trends.
Within today’s modern competitive global environment, graphic designing has become a core part of businesses. As Frederick R. Barnard rightly stated “A picture is worth a thousand words” and should someone fail in communicating the nature of their business to their potential customers or clients through jaw-dropping, awe-inspiring imagery, they may not be able to make sales or generate leads.
1. Complex Gradients
Last year was all about gradient. Companies like Microsoft, Apple Music, Fast Company, etc. have embraced it and the trend took to new heights this year. Complex gradients add depth to the design. And it looks amazing on mobile devices. So if you are looking to give your brand a youthful look, then going with this trend would be the right choice.
2. 3D Design & Typography
Typography plays an important role in graphic design. It has the power to communicate the message of a brand. Therefore the typeface you choose needs to be clearly visible and must match with brand identity. In 2019, typography is going to reach new heights.
Three-dimensional creations are everywhere! Technology platforms like Flat Pyramid 3D model marketplace are enabling designers to create compositions with such depth you feel like reaching out to touch them. 3D Design started out as an expensive form of design that could only be achieved by using expensive software, but today, there are so many options available such as Maya, AutoCAD and much more. A form of design that was previously unattainable, is now easier than ever to achieve.
There is also an amazing packaging 3D design software available called Adobe Dimension within which you, as the designer, can showcase what your design will look like when added to packaging to your client. Cool right?!
3. Minimalism meets Bold Colours
Up until the end of 2017, colours were downplayed and became an very important trend to stick to. Come 2018, suddenly bright colours were in again. In 2019 colours are even more courageous, with designers using supersaturated tones in their work. This year, use bold colors if you want your work or business to stand out among the competitors.
The mantra “less is more” has dominated design in recent years. Expect this trend to continue as clean, uncluttered visuals become even more necessary for viewing content on smaller screens like smartphones and tablets.
4. Alternative art: Strokes, stains, spots & doodles
Not that classic illustrations are ever going out of style but somehow incorporating alternative art into the graphic design makes the piece stand out. And that’s the point of graphic design, isn’t it?
In 2019, we are seeing a lot of improvisation in this field. Freestyle illustrations and doodles are definitely fun to look at. Add chaotic strokes and stains of color and there you have an artsy looking offbeat design that certainly makes an impression.
5. Vintage Modern – Mid-century Modern
Mid-century modern has been a steadily growing trend in graphic design. These designs give both a mid-age and modern touch to any design. Mid-century modern designs and typography are best suited for both web and graphic worlds. Many brands are incorporating these modern elements and illustrations in their designs for a unique visual appeal.
After the Art Deco period—and in direct response to it—designers decided that function should dictate form, ditching the flashy designs and embracing stripped down and organic clean lines. While mid-century influence has been prominently visible in areas like interior design and fashion for the past few years, it’s been a steadily growing trend in graphic work.
6. Open Compositions
You must have seen that in order to give a design a finished look, designers use frames in the design. But that trend is now so last season (darling) and designers can now get rid of the frames and attract the eye with open, airy designs. Though each part looks like one piece of the entire design, designers can use the composition creatively to make it endless with every part continuing the composition.
7. Bookman and Buxom Serifs
Serifs are here to stay! The past year has given some great serif fonts. This year, too, they’re on trend. In graphic design, if illustrations are getting lighter and better, it’s because of the impact of font choice, which makes for visually attractive and balanced designs – typography is, after all, a design discipline..
With the generic, sans-serif typeface being the face of nearly every global company, brands are now rebounding and bringing back some emotion in the form of personality-packed serif typefaces, often in Bookman, Oldstyle or transitional styles.
8. Broken Grid Layouts
Minimalism meets thoughtful disarray when design elements wander to create striking asymmetry.
Inked is hand-painted brush strokes or watercolours. It contrasts generally with thee too frequently used and really clean typeface and it brings a level of humanity to design and eases the sterile nature of computer fonts.
We have seen the isometric design in trends for the past years, but in 2019, with illustrations taking overall design fields, we are seeing it all over the place, especially for tech companies.
The biggest use for isometric would be to illustrate the benefits or use of any particular new technology; cryptocurrency, artificial intelligence, sharing economy, etc.
When compared to flat designs, isometric designs reign supreme. They give depth to designs and make the designs look attractive, warm, and tactile; an entire universe in the tiniest of spaces.